SnapLearn
INNOVATION BY DESIGN
Product Design
Challenges & Insights
Parents prefer learning with the physical book over an eBook. Bridging digital and physical books have been challenging as app development are costly for publishers.
Problem Statement
“ How might we design a better way to innovate the publisher learning space and enhance the learning experience? ”
CAPABILITIES
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User Research
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Define users’ needs and Users’ flow into wireframe (UX)
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User Testing
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Product Roadmap
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Design Mentorship to Designers in China
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Brand / Visual Identity
Business Impact
90% cost and time savings on AR publishing +20% increase in sales
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90% cost and time saving on multiple books AR publication
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20% increase of education books sales
Interview and talking to various publishers to understand their As-Is publishing workflow
DISCOVER
DEFINE
When designing change to any existing workflow is about creating less destruction to the as-is…
" How might we design a better way for publishers to publish an AR app for their books efficiently? "
Business Impact
Defining the user flow through storytelling of the various roles
Solution
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Design and create the UX of a web AR publishing platform that integrates with consumer mobile app
DEVELOP
